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08/03/2010
XL Excel At Super Bowl
The Who rocked the US Super Bowl's half-time spot, with help from XL Video, an international market leader in the field of video production for trade shows, outdoor and indoor events, concert touring, theatre and television shows.
To pull off The Bridgestone Super Bowl XLIV Halftime Show at Sun Life Stadium in Miami, described as the most intense 12-minutes in live entertainment, it took a team effort and XL Video supported the creative team by supplying gear and crew.
The 12-minute half-time show was for The Who, one of the most iconic rock bands in the world and saw the show exceed expectations by putting together a visual spectacle integrating LED video technology, lighting, pyro and lasers.
Production Designer Bruce Rodgers, Screens/Graphics Producer Lee Lodge and Lighting Designer Al Gurdon closely collaborated on the NFL Network Production with Executive Producer Ricky Kirshner and Director Hamish Hamilton to present an unforgettable performance.
"We wanted a design that felt epic; we wanted a design that felt like the band was performing for the stadium and not just the TV audience," explained Rodgers.
XL Video is a global player with offices around the world offering experience, expertise, and the right people for the job, with an impressive track record to prove it.
(BMcC/GK)
To pull off The Bridgestone Super Bowl XLIV Halftime Show at Sun Life Stadium in Miami, described as the most intense 12-minutes in live entertainment, it took a team effort and XL Video supported the creative team by supplying gear and crew.
The 12-minute half-time show was for The Who, one of the most iconic rock bands in the world and saw the show exceed expectations by putting together a visual spectacle integrating LED video technology, lighting, pyro and lasers.
Production Designer Bruce Rodgers, Screens/Graphics Producer Lee Lodge and Lighting Designer Al Gurdon closely collaborated on the NFL Network Production with Executive Producer Ricky Kirshner and Director Hamish Hamilton to present an unforgettable performance.
"We wanted a design that felt epic; we wanted a design that felt like the band was performing for the stadium and not just the TV audience," explained Rodgers.
XL Video is a global player with offices around the world offering experience, expertise, and the right people for the job, with an impressive track record to prove it.
(BMcC/GK)
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