Broadcast News
04/01/2011
76 Ltd's Peter Lydon Directs Costume Drama Fairytale For Sky And WCRS
WCRS has collaborated with 76 Ltd Director, Peter Lydon, to create Frog Prince - the fourth instalment in Sky's Broadband Fairytale campaign.
The commercial premiered on UK TV on Boxing Day.
The commercial set in a Medieval Tudor Castle sees a beautiful princess interrupted from kissing her Frog Prince by a Lady-in-Waiting who claims to be his former "lover". She says he won't change - after all, he's too useless to even change broadband provider.
Lydon drew on his extensive TV comedy (Shameless/Teachers) and period drama (Garrow's Law) directing background to combine the script's wide ranging elements of humour, history and fairytale.
Lydon handpicked key crew members for their experience in period films like Elizabeth, Pride and Prejudice and Stardust. Many of the costumes have featured in films like The Other Boleyn Girl and Elizabeth. Lydon said: "We wanted to create a truly authentic historical setting to draw the audience in before the rug was pulled." The shoot took place over two days on location at Penshurst Place in Kent.
WCRS TV Producer Eliot Liss said: "My creatives always enjoy collaborating with Peter to craft these beautiful 50-second period pieces and then have some fun with skewing the performances and dialogue to make memorable and funny ads which effortlessly get across detailed product points."
Frog Prince was aired a day after another Lydon-directed project for Sky (Meera Syal's Little Cracker - Uncle Santa). Uncle Santa was transmitted during a prestigious Christmas Day slot. The film is part of a series of high profile shorts written by some of the UK's biggest comedy names. Uncle Santa was produced through Renegade Productions and was the first ever 3D TV drama comedy commissioned in the UK.
76 Ltd Director, Peter Lydon, said: "It was a busy run up to Christmas with these two Sky projects to direct. Both were thoroughly enjoyable though! This is my fourth Fairy Tale collaboration with WCRS creatives Thorn Glover and Eoin McLaughlin. This kind of close relationship means we really understand and respect the way each other work. And it was extremely gratifying to be given the opportunity to direct Meera Syal's Uncle Santa as it was Sky's first piece of 3D drama content."
(KMcA)
The commercial premiered on UK TV on Boxing Day.
The commercial set in a Medieval Tudor Castle sees a beautiful princess interrupted from kissing her Frog Prince by a Lady-in-Waiting who claims to be his former "lover". She says he won't change - after all, he's too useless to even change broadband provider.
Lydon drew on his extensive TV comedy (Shameless/Teachers) and period drama (Garrow's Law) directing background to combine the script's wide ranging elements of humour, history and fairytale.
Lydon handpicked key crew members for their experience in period films like Elizabeth, Pride and Prejudice and Stardust. Many of the costumes have featured in films like The Other Boleyn Girl and Elizabeth. Lydon said: "We wanted to create a truly authentic historical setting to draw the audience in before the rug was pulled." The shoot took place over two days on location at Penshurst Place in Kent.
WCRS TV Producer Eliot Liss said: "My creatives always enjoy collaborating with Peter to craft these beautiful 50-second period pieces and then have some fun with skewing the performances and dialogue to make memorable and funny ads which effortlessly get across detailed product points."
Frog Prince was aired a day after another Lydon-directed project for Sky (Meera Syal's Little Cracker - Uncle Santa). Uncle Santa was transmitted during a prestigious Christmas Day slot. The film is part of a series of high profile shorts written by some of the UK's biggest comedy names. Uncle Santa was produced through Renegade Productions and was the first ever 3D TV drama comedy commissioned in the UK.
76 Ltd Director, Peter Lydon, said: "It was a busy run up to Christmas with these two Sky projects to direct. Both were thoroughly enjoyable though! This is my fourth Fairy Tale collaboration with WCRS creatives Thorn Glover and Eoin McLaughlin. This kind of close relationship means we really understand and respect the way each other work. And it was extremely gratifying to be given the opportunity to direct Meera Syal's Uncle Santa as it was Sky's first piece of 3D drama content."
(KMcA)
Top Related Stories
Click here for the latest broadcast news stories.
30/07/2024
Sky TV Launches New FAST Channels
Sky TV has unveiled even more content at no extra cost with the launch of six new Sky Free Ad-supported Streaming Television (FAST) channels on Sky Gl
Sky TV Launches New FAST Channels
Sky TV has unveiled even more content at no extra cost with the launch of six new Sky Free Ad-supported Streaming Television (FAST) channels on Sky Gl
09/02/2024
Sky Brings Together Sky Content And Sky Studios
Sky has announced that all of its non-sports content teams in the UK & Ireland, will come together under one leadership structure, led by Cécile Frot-
Sky Brings Together Sky Content And Sky Studios
Sky has announced that all of its non-sports content teams in the UK & Ireland, will come together under one leadership structure, led by Cécile Frot-
09/12/2021
Sky Unveils New Flagship Shop
Sky has unveiled its new flagship shop at Westfield, White City. This will be Sky's second bricks and mortar shop in London and builds on its existing
Sky Unveils New Flagship Shop
Sky has unveiled its new flagship shop at Westfield, White City. This will be Sky's second bricks and mortar shop in London and builds on its existing
25/06/2024
PlayBox Neo Team Showcases TV Channel Branding And Playout Solutions
A PlayBox Neo team visited Brazil in June to showcase their cutting-edge TV channel branding and playout solutions. Partnering with CIS Group, a trust
PlayBox Neo Team Showcases TV Channel Branding And Playout Solutions
A PlayBox Neo team visited Brazil in June to showcase their cutting-edge TV channel branding and playout solutions. Partnering with CIS Group, a trust
20/06/2024
Fremantle Secures Global Deal With Pluto TV
Fremantle has secured a global deal with Pluto TV to distribute 25 FAST channels across 13 countries, with each channel being specifically curated for
Fremantle Secures Global Deal With Pluto TV
Fremantle has secured a global deal with Pluto TV to distribute 25 FAST channels across 13 countries, with each channel being specifically curated for
17/06/2024
NOA To Participate At 2024 ASBU Radio & TV Festival
NOA GmbH is to participate in the 24th edition of the ASBU Radio & TV Festival & Convention. The event, held in collaboration with Tunisia's Ministry
NOA To Participate At 2024 ASBU Radio & TV Festival
NOA GmbH is to participate in the 24th edition of the ASBU Radio & TV Festival & Convention. The event, held in collaboration with Tunisia's Ministry
17/06/2024
Large Deployment Of An AEQ Intercom System At Channel One TV In Ghana
The integration of a complete Intercom system was recently completed at the Citi TV studios, now rebranded as Channel One TV in Tesano, Ghana. With th
Large Deployment Of An AEQ Intercom System At Channel One TV In Ghana
The integration of a complete Intercom system was recently completed at the Citi TV studios, now rebranded as Channel One TV in Tesano, Ghana. With th
07/06/2024
Clubber TV To Utilise Magnifi
Clubber TV, a leading platform for live and on-demand sports in Ireland, will be utilising Magnifi, an AI-powered highlight generation platform, for c
Clubber TV To Utilise Magnifi
Clubber TV, a leading platform for live and on-demand sports in Ireland, will be utilising Magnifi, an AI-powered highlight generation platform, for c
18/02/2010
Sky Movies Showcase HD Channel
Sky Movies have now announced a number of changes to its channel line-up in a bid to make it easier for viewers to find the movies they want to watch
Sky Movies Showcase HD Channel
Sky Movies have now announced a number of changes to its channel line-up in a bid to make it easier for viewers to find the movies they want to watch
27/07/2022
Sky Glass To Officially Launch In Ireland
Sky Ireland has announced that Sky's new TV, Sky Glass, is to officially launch in Ireland on Thursday, 25th August 2022. Available in a range of size
Sky Glass To Officially Launch In Ireland
Sky Ireland has announced that Sky's new TV, Sky Glass, is to officially launch in Ireland on Thursday, 25th August 2022. Available in a range of size
05/11/2024
Sky Announces New Retail Partnership With Currys
Sky and electrical retailer Currys have announced a new retail partnership allowing customers to purchase Sky Glass in Currys stores nationwide, as we
Sky Announces New Retail Partnership With Currys
Sky and electrical retailer Currys have announced a new retail partnership allowing customers to purchase Sky Glass in Currys stores nationwide, as we
22/07/2024
Sky Launches Sky Arts Awards
Sky has announced that the Sky Arts Awards are taking place at The Roundhouse on 17 September. The ceremony will celebrate the diverse and vibrant lan
Sky Launches Sky Arts Awards
Sky has announced that the Sky Arts Awards are taking place at The Roundhouse on 17 September. The ceremony will celebrate the diverse and vibrant lan
04/07/2024
Sky Media Announces Sky Zero Footprint Fund
Sky Media, the advertising arm of Sky, has announced that its award-winning Sky Zero Footprint Fund is launching an additional initiative dedicated to
Sky Media Announces Sky Zero Footprint Fund
Sky Media, the advertising arm of Sky, has announced that its award-winning Sky Zero Footprint Fund is launching an additional initiative dedicated to
12/05/2023
EFL Approves Domestic Rights Deal With Sky Sports
EFL clubs have approved a domestic rights deal with broadcaster Sky Sports worth £935 million over a five-year period with over 1,000 matches to be br
EFL Approves Domestic Rights Deal With Sky Sports
EFL clubs have approved a domestic rights deal with broadcaster Sky Sports worth £935 million over a five-year period with over 1,000 matches to be br
09/12/2022
Sky Studios Announces Two New Appointments To Its Drama Team
Sky Studios has announced two new appointments to its drama team as the Studio targets a significant increase in the investment and scale of Sky Origi
Sky Studios Announces Two New Appointments To Its Drama Team
Sky Studios has announced two new appointments to its drama team as the Studio targets a significant increase in the investment and scale of Sky Origi